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One in five Finns is probably lactose intolerant

Finland has the largest range of low-lactose products in the world, dominated by dairy company Valio, which has also recently developed a way of removing the lactose from milk without altering the taste. This could be worth millions of dollars across the world. As anyone who buys lactose-free products knows, they are often almost twice the price of normal lactose products.

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Amy’s Turns Its Attention to the Millions of Consumers with Lactose Intolerance and Dairy Allergies

my’s Kitchen, the US top-selling brand of natural and organic convenience foods, now offers over 80 delicious, satisfying choices that are either lactose-free or completely dairy free. Adults and kids of all ages who suffer from lactose intolerance or dairy allergies will appreciate the options and convenience of Amy’s foods.

Lactose Free Products from Amy’s

Amy’s offers a wide range of lactose-free options (currently 84 Amy’s products are lactose-free), such as Macaroni & Soy-Cheeze (SRP $2.79 – $3.29)–perfect for kids and adults who miss this childhood favorite, Soy Cheeze Pizza (SRP $6.29 – $6.99), made with Amy’s delicious pizza crust and sauce, topped with a high protein, mozzarella-style, soy-based cheese, and Tofu Vegetable Lasagna (SRP $4.29 – $4.99), which has the same delicious sauce, organic pasta and vegetables as Amy’s Vegetable Lasagna but is made with tofu and soy cheese.

For a complete list of Amy’s Lactose Free Products go to:
http://amys.com/special_diets/images/lactoseFree.pdf

Dairy-Free Favorites from Amy’s

Most of Amy’s lactose-free foods are also dairy-free (currently Amy’s offers 81 dairy-free products), including a hearty Black Bean Vegetable Enchilada (SRP $3.79 – $4.49) and a great grab-and-go Bean & Rice Burrito (SRP $2.39 – $2.79)–both are satisfying, dairy-free options that can be made in just minutes. Pizza, a favorite fast food usually off-limits for people who avoid dairy, can be enjoyed again with Amy’s cheese-less Roasted Vegetable Pizza (SRP $7.29 – $8.49). Amy’s is also pleased to offer a selection of dairy-free soups, including their popular Lentil Soup (SRP $2.39 – $2.79) and Lentil Vegetable Soup (SRP $2.39 – $2.79).

For a complete list of Amy’s Dairy Free Products go to:
http://amys.com/special_diets/images/Dairy_Free.pdf

Arla beats Lactofree TV challenge in UK

Television adverts for the product, called Lactofree milk, stated: “Lactofree, the full taste of real milk, just without the lactose.”

Some viewers lodged complaints with the voluntary media watchdog, the Advertising Standards Authority (ASA), alleging the ads were “misleading and potentially harmful because they understood Lactofree contained 0.05% lactose.”

Thresholds and safety

The ASA found in favour of Arla and took no action against the adverts. It noted Arla had labeled the products as potentially containing trace elements of lactose, but that this was a safe threshold and did not mean the products contained even that trace amount.

Even if such trace amounts were present, Arla said they presented no health hazard and highlighted information on the UK Food Standards Agency’s (FSA) website that illustrated lactose intolerance was not the same as a milk allergy, which caused more severe symptoms.

Arla said filtration removed about 50 per cent of the lactose present in Lactofree, with the remainder hydrolysed (broken down) into glucose and galactose – two sugars that are easily digestible by the lactose-intolerant. This was done via the introduction of a lactose enzyme.

The product was then regularly tested to ensure that “as far as it was scientifically possible, no lactose was present.”

Under the radar

The company used, on a day-to-day basis, the only UK-accredited and widely accepted test for the detection of lactose – the liquid chromatography (HPLC) method.

The 0.05% test, when compared to other detection tests, was an extremely sensitive test, Arla said, and noted that a detection level of 0.05% did not mean that lactose was necessarily present, “rather that if it was it could not be detected.” 

Arla said other testing demonstrated Lactofree met 0.01% thresholds.

It had decided to include the statement “with less than 0.05% lactose” on Lactofree packaging to inform consumers and ensure transparency.

With this in mind Arla said it therefore believed that the “without the lactose” claim was substantiated and would not mislead viewers.

ASA agreed, stating in its verdict that, “viewers were likely to understand from the ad that no lactose was present in Lactofree and that it would be safe for those with lactose intolerance to drink it without any adverse effects.”

It added: “Even if there was less than 0.05% lactose present in Lactofree it was unlikely to have any effect on someone who suffered from lactose intolerance.  Because Arla had demonstrated that they had tested the product to the UK-accredited level and no lactose had been found, we concluded that the ad was unlikely to mislead or cause harm to viewers.”

Medical Video – Lactose Intolerance

Medical Video – Lactose Intolerance

Spotting A Food Allergy

(CBS) Jessica Hartshorn, Sr. Lifestyles Editor of American Baby, discusses food allergies, how to spot them and what to do if your child has one.

Lactagen® Announces Launch of New Website

Lactagen®, a dietary supplement and treatment program designed to help people suffering from lactose intolerance, is very excited to announce the launch of their new website. The website features extensive information about how Lactagen® will help dramatically reduce symptoms of lactose intolerance long-term through its one-time 38-day program. People forced for years to limit their diet to dairy free foods can now enjoy dairy products without painful digestive discomfort.

Read more from the Press Release.
Link to the Website.

Intolerance Vs. Allergy

People often mistake lactose intolerance for milk allergy, not to mention IBS (Irritable Bowl Syndrome). I thought this would be a good time to repeat the basic distinctions:

Milk Allergy                                         Lactose Intolerance
Allergies reaction to                               Allergic reaction to the Sugar
Protein in milk products                      in milk  products

Symptoms:
Diarrhea                                                 Diarrhea
Vomiting                                                 Bloating
Skin rashes                                             Overall uneasiness
low or no weight gain

Treatment:
Strict avoidance of milk protein          Avoiding products with lactose
Taking calcium supplements               Lactose-free or low-lactose diet

Overall, milk allergy should be treated as any other food allergy that could have serious (even hazardous) consequences for your health. Lactose intolerance, however, may be managed due to the abundance of lactose-free products  available in the market, and is treated more as a way of life rather than a health risk.

Mistakenly diagnosing lactose intolerance when it is actually milk allergy could be life threatening. Be sure to read every available information before you reach a conclusion.

Digestion Clinic Live Webast

Dr Sarah Jarvis will host a live webcast this Friday January 18th at 2pm London time.

Sarah will be offering professional advice on how to rid yourself of food intolerance symptoms and will also explain how you can enjoy your food without fear of further digestive issues.
1 in 7 people in the UK suffer from Lactose Intolerance alone, not including all other food intolerances.

If you surf the Internet for advice on how to treat your symptoms of bloating, nausea and abdominal pains, you will probably find some good advice at www.webchats.co.uk on Friday.

Hospital prescribes lethal dose to milk-allergic baby

This almost sad story is another example of how important it is to check further resources apart from the treating doctor.

You are surfing the Internet for news, for fun and for business – please also use it to educate yourself in all matters pertaining to your health. It saved this little girl from sure death.